Giỏ hàng
Introduce

YOUR SUCCESS IS OUR SUCCESS.

Xtep (China) Co., Ltd. is a limited company owned by Xtep Hong Kong (International), established in 1987, the company with the main brand "Xtep" to do business in developing, designing, researching research professional sports products.

Currently, the enterprise owns 45 leading international production lines, has branches in provinces, cities and autonomous regions, and has a network covering the whole of China. Besides expanding the domestic market, Xtep also targets the international market with visionary development strategies. Xtep's products have been present in more than 40 countries around the world, always receive good reviews and trust from consumers, have the highest export level compared to other brands in the same industry.

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COOPERATION PROCESS

Introduce
Introduce

Xtep, a sports fashion brand with a history of 30 years of establishment and development. Xtep focuses on business development, design and research of professional sports products. With the desire to become the world's leading sportswear brand, Xtep is constantly looking for agents to cooperate, develop and appear in many countries around the world.

Due to demand expanding the market, business network in Vietnam, thereby expanding the chain of stores in Vietnam. Sports fashion brand Xtep has always focused on finding agents who want to cooperate with the brand franchise model. When cooperating with Xtep through the brand franchise model, you will be oriented business investment plan, support throughout the operation process and specific marketing strategies.

Dominance
Dominance

1. Brand - Modern and youthful professional sports fashion brand
2. Scale - Large-scale, modernized production line;
3. Products - Rich and high-quality fashion and sports products; highly competitive price
4. Management – Extensive experience in data management, retail business, merchandise.

Supporting policies
Supporting policies

1. Free support for store design, construction and display of goods according to standards.
2. Ensure a stable and abundant source of goods.
3. Long-term support on training, business management policies.
4. Support on advertising, brand marketing.
5. Provide free sales system (Support sales data analysis and cashier system)

Cooperation conditions
Cooperation conditions

1. Respect the corporate culture and management of Xtep, comply with business policy and management policy, develop the brand together.
2. There are many social relationships, relationships in the industry. There are shops that match the requirements: Location in the commercial district, wide frontage.
3. Understanding brand management, retail business capacity and training management team.
4. Strong financial resources, able to meet the required investment capital as required.
5. Agree to the training supervision, management of the company, comply with the principle of cooperation.

Cooperation process
Cooperation process

1. Cooperation consultation: Via Email or other contact method, contact Xtep Vietnam office to receive advice on cooperation items, or related information.
Email: topvictory@ xtep.com
Phone: 0911157001
2. Field survey: Visit Xtep's headquarters in Vietnam to survey and negotiate.
3. Determine the development plan, market expansion and detailed payment plan.
4. Capacity assessment: The company conducts the assessment, confirms the cooperation capacity, evaluates the location.
5. Signing the contract, the two parties confirm that there are no conflicts or disputes. contract, formally signing the contract, subject to the terms of the contract, paying a security deposit.
6. Design and construction of stores, the company supports in designing and directing the construction and opening of the store.
7. The company monitors the business situation and directs and supports the business direction.

OPERATION OBJECTIVES

Vision

Become the number 1 fashion brand in Vietnam. Xtep continues to develop according to the 3+ strategy to promote the development of product lines while simultaneously developing the brand, bringing customers to the best experience.

Way

Work hard to grow with business partners and employees. Xtep always wishes to expand connections, work together, interact and win-win, on the basis of long-term pursuit of dreams. Honesty, sincerity and keeping promises are the guideline throughout Xtep's operation journey, you can be completely assured to work with Xtep.

Target

Become the essential sportswear brand and match the athletes' favorites. Constantly building and developing to become a strong day in the Vietnamese fashion market.

Vision
Way
Target
Advanced technology
Constantly developing the Vietnamese market
Exceptional strength

Advanced technology

X-LAB Sports Science Laboratory was established in 2015, this is also the first step for Xtep's strategic transformation - It is also the first step for Xtep's strategic transformation. led by development of sports technology.

Constantly developing the Vietnamese market

Xtep Vietnam will continue on the development path of 3+ strategy, in order to promote the development of products to accompany the parallel development of the brand, aiming to bring customers products with the best quality, with the aim of Our main goal is “Becoming the number 1 sportswear brand in Vietnam market.

Exceptional strength

Building a professional retail management team to bring a better shopping experience to Vietnamese consumers in terms of product quality.

XTEP VIET NAM

LEARN VIETNAM MARKET
2018 - 2019

LEARN VIETNAM MARKET

Deeply understand the market, fully trust and decide to invest in Vietnam market. XTEP started operating in Vietnam in April and became the first sports brand directly managed and operated by the investment group.

ESTABLISHMENT OF THE COMPANY IN JUNE
2019 - 2020

ESTABLISHMENT OF THE COMPANY IN JUNE

Established the company in June, headquartered in Hanoi and opened many retail stores in major shopping malls

99% HUMAN RESOURCES ARE VIETNAM
2020 - 2021

99% HUMAN RESOURCES ARE VIETNAM

After officially entering the Vietnamese market, XTEP strives to achieve the goal of localization of operations, currently 99% of the current employees are Vietnamese. With the collective efforts of Xtep staff and the support. Effectively from the corporation, Xtep has quickly expanded its market in Vietnam's major commercial centers such as GO, Vincom, Aeon and successfully joined 3 e-commerce platforms Lazada, Shopee, and Tiki. ...

CONTINUOUSLY DEVELOPING VIETNAM MARKET
2021 - 2022

CONTINUOUSLY DEVELOPING VIETNAM MARKET

Xtep Vietnam will continue on the development path of 3+ strategy, in order to promote the development of products to accompany the parallel development of the brand, aiming to bring customers products with the best quality, with the aim of Our main goal is “Becoming the number 1 sportswear brand in Vietnam market.